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11/23/2020

Opening lecture on the topic of "Dialgmarketing in transition - changing communication requirements for companies".

@Marketing

Prof. Dr. Andreas Mann gave the opening lecture on the topic of"Dialgmarketing im Wandel - Veränderte Kommunikationsanforderungen an Unternehmen" [Dialgmarketing in Transition - Changing Communication Requirements for Companies] at the Forum Gelb Symposium"Digital Future - How is Customer Communication Changing in an Increasingly Digital World?" in Hamburg on 22.10.2015