The current issue 1/2021 of the renowned international journal "Management Information Systems Quarterly Executive"(MISQE) features an article by Volkmar Mrass, Christoph Peters and Jan Marco Leimeister. It is entitled "How Companies Can Benefit from Interlinking External Crowds and Internal Employees" and deals with the question of how companies can profitably use this new, hybrid form of work organization by means of crowdworking platforms. The focus of the article is on the close integration of external crowds and internal employees of a company and the potential for increasing agility, quality and speed of product development as a result. It also shows how companies can exploit the advantages of each form and mitigate its disadvantages through this hybrid work organization.

The journal MISQE is the official "sister publication" of the renowned international A+ journal "Management Information Systems Quarterly"(MISQ), which is considered one of the two leading international journals in the field of information systems ("business informatics"). MISQE itself is aimed at both researchers and corporate executives and is classified as a B journal according to the JOURQUAL3 ranking of the Association of University Teachers of Business Administration(VHB). Both journals, MISQ and MISQE, are also officially affiliated journals of the Association for Information Systems(AIS), the leading academic professional international association in the field of information systems based in the United States.

The article can be accessed (with proper authorization) here:
Mrass, Volkmar; Peters, Christoph; and Leimeister, Jan Marco (2021) "How Companies Can Benefit from Interlinking External Crowds and Internal Employees," MIS Quarterly Executive: Vol. 20 : Iss. 1 , Article 5, pp. 17-38.  

https://aisel.aisnet.org/misqe/vol20/iss1/5