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Lecture by Prof. Dr. Andreas Mann on the unreasonable purchasing behavior of consumers
Prof. Dr. Andreas Mann gave a lecture entitled "To err is human: Why we as consumers often make unreasonable decisions"…New article by Prof. Dr. Mann on the acceptance of e-government published
Prof. Dr. Andreas Mann has published an article on "Citizen acceptance of eGovernment" in the anthology "Digitalized…Lecture by Prof. Dr. Mann as part of the UNIKIMS series "Business Spotlights" on 07.05.24 at Schlösschen Schönfeld (Kassel)
As part of the UNIMIMS Business Spotlights lecture series, Prof. Dr. Mann gave a lecture on 07.05.24 entitled "Tod eines…Review exam "Marketing Intelligence" or "Marketing Implementation" (WiSe 23 / 24) will take place on 06.06.24 at 14:00
Please be sure to register for this in HISPOS!Exam inspection BWL 3b or BWL 3 (Marketing) / WiSe 23/24
The examination inspection will take place on Wednesday, 27.03.24 and Wednesday, 24.04.24 at 14:00 in room 4007 in…Vacancy for a student assistant in the Department of Marketing
The Department of Marketing is looking for a student assistant (approx. 30 hours per month, flexible working hours: by…Research assistant wanted at the Department of Marketing (Faculty of Economics) at the University of Kassel
Interested? You can find more information here:…New article by Florian Knauer and Prof. Dr. Andreas Mann on the credibility of online rating systems published
Florian Knauer and Prof. Dr. Andreas Mann have published an article in issue 1 / 2024 of the specialist journal…Report on the importance of product samples published in Horizont online with comments by Prof. Dr. Mann
A report on the importance of product samples for the purchasing behavior of consumers was published in the online…Reports on lecture by Ann-Catrin Pristl and Prof. Dr. Andreas Mann at the Marketing Club Nordhessen
The IHK magazine "Wirtschaft Nordessen" reported on the lecture by Ann-Catrin Pristl and Prof. Dr. Andreas Mann on the…