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Oral repeat examination for the module "Sales and Customer Management" on 07.11.24
If you want to take part in the oral repeat examination, please register in HIS and send an e-mail to…Oral repeat examination for the module "Marketing Communication" on 31.10.24
If you want to take part in the oral repeat examination, please register in HIS and send an e-mail to…New article by Prof. Dr. Andreas Mann and Ass.-Prof. Dr. Sven Kilian (University of Groningen, NL) on the social media instrument of online communities published
Although online communities are one of the classic instruments of social media marketing, they are still a rarely used…Radio interview with Prof. Dr. Andreas Mann on the topic of avoiding returns
An interview with Prof. Dr. Andreas Mann on avoiding returns was broadcast on the radio station HR-Info on 07.08.24. The…Dates for exam review BWL 3b and BWL 3 (Marketing) on 18.09.24 and 24.10.24 at 14:00 each day
The examination of BWL 3b and BWL 3 (Marketing) from the summer semester 24 will take place on Wednesday, 18.09.24 and…Lecture by Prof. Dr. Andreas Mann on the unreasonable purchasing behavior of consumers
Prof. Dr. Andreas Mann gave a lecture entitled "To err is human: Why we as consumers often make unreasonable decisions"…New article by Prof. Dr. Mann on the acceptance of e-government published
Prof. Dr. Andreas Mann has published an article on "Citizen acceptance of eGovernment" in the anthology "Digitalized…Lecture by Prof. Dr. Mann as part of the UNIKIMS series "Business Spotlights" on 07.05.24 at Schlösschen Schönfeld (Kassel)
As part of the UNIMIMS Business Spotlights lecture series, Prof. Dr. Mann gave a lecture on 07.05.24 entitled "Tod eines…Review exam "Marketing Intelligence" or "Marketing Implementation" (WiSe 23 / 24) will take place on 06.06.24 at 14:00
Please be sure to register for this in HISPOS!Exam inspection BWL 3b or BWL 3 (Marketing) / WiSe 23/24
The examination inspection will take place on Wednesday, 27.03.24 and Wednesday, 24.04.24 at 14:00 in room 4007 in…