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Opening lecture on the topic of dialog marketing excellence: success factors of the direct customer approach
Prof. Dr. Andreas Mann gave the opening lecture on the topic of Dialog MarketingExcellence: Success Factors of the…Seminar on sales management for executives
Prof. Dr. Andreas Mann held a 1.5-day seminar on sales management for executives from companies in northern Hesse on…Winners of the raffle
The winners of the raffle are fixed (study text evaluation) Thanks to all participants!Seminar on dialog marketing in the B2B sector
Prof. Dr. Andreas Mann held a seminar on Dialog marketing in the B2B sector on 07.12.2012 as part of an executive…Entrepreneurial Marketing Lecture
Prof. Dr. Andreas Mann gave a lecture on Entrepreneurial Marketing on 04.12.2012 as part of the interdisciplinary…Keynote speech entitled "The price is hot - the challenges of professional pricing".
Prof. Dr. Andreas Mann gave the keynote speech entitled"The price is hot - the challenges of professional pricing" on…Lecture on the topic "Success factors of direct marketing
Prof. Dr. Andreas Mann gave a lecture on the topic of"Success Factors of Direct Marketing" as part of the Marketing…Presentation on "Donor Recovery: Conceptual Considerations and Empirical Findings on the Recovery of Deferred Private Donors."
Dipl. Oec. Moritz Parwoll M. A. gave a lecture on"Donor Recovery: Conceptual Considerations and Empirical Findings on…Examination of the course BWL 3b
The examination of the course BWL 3b is possible on September 19 and October 11, both between 9 and 10 a.m., in room…Presentation to executives and entrepreneurs on the topic of "Touchpoint Management: Basis for Successful Customer Dialog".
Prof. Dr. Mann gave a lecture to executives and entrepreneurs on the topic of"Touchpoint management: the basis for…