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The Technology, Innovation Management and Entrepreneurship Unit is represented at the at the European Academy of Management (EURAM) 2025 conference:
The contributions
"The role of active innovation resistance in business model innovation adoption: A scenario-based experiment"
“The Role of Affective Commitment, Creative Support for Change, and Digital Orientation in Driving Digital Technology Utilization: A Structuration Theory Perspective” und
„Unlocking Mental Models’ Potential and Enhancing Opportunity Recognition in Sustainable Business Model Innovation “
