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01/13/2021

New conference contributions: 28th Innovation and Product Development Management Conference (IPDMC)

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The Technology, Innovation Management and Entrepreneurship Unit is represented at the 28th Innovation and Product Development Management Conference (IPDMC):

The contribution

  • "How to Play the System Well? Exploring Strategic Actors’ Framing Flexibility to Push Digital Innovations in Incumbent Firms"

has been accepted for28th Innovation and Product Development Management Conference (IPDMC).

The contributions

  • “Making Sense of Agility: Exploring the Agile Transformation of Inflexible NPD Processes” and
  • “How Media Coverage Stimulates Strategic Change and Innovation: The Role of the Dominant Business Model Design”

will also be represented.