Martin Hänel

• Mental Models, Behavior Design and Cognitive Psychology in the Interaction with dialog-based, intelligent Technologies and Algorithms
• GenAI Reading Support Systems for Simplification, Sensemaking/Understanding and Learning processes
• AI in Education

• Haenel, M., Wambsganss, T., & Söllner, M. (2024). Towards Effective AI-Driven Reading Assistants: A Design Science Exploration (2024). In Thirty-Second European Conference on Information Systems (ECIS 2024). Paphos, Cyprus.

• Haenel, M., & Söllner, M. (2023). HarnessingConversational AI in Higher Education: The Education Buddy An Innovative Intervention for International Students Facing Study Difficulties. Lecture Notes in Informatics (LNI). INFORMATIK 2023, Berlin. 
• Haenel, M., Wambsganss, T., & Söllner, M. (2024). The Power of Reading Support for Learners: A State-of-the-Art Analysis of Computer-Assisted Reading from an Information Systems Perspective. Hawaii International Conference on System Sciences, Maui, Hawaii, USA.

• Prof. Thiemo Wambsganß (Bern University of Applied Sciences BFH)
• Timo Koch (University of Bayreuth); Dr. Jonas Föhr (SWR Südwestrundfunk); Prof. Christian Hildebrand (University of St. Gallen)

Curriculum Vitae

• Since 12/2022 Research Assistant / PhD student at FG Business Informatics and System Development, University of Kassel
• 2020 - 2021 simsa start-up project (intelligent learning platform for teaching Building Information Modeling) 
• 2019 - 2020 Senior Innovation Guide at Josephs GmbH, Nuremberg 
• 2019 - 2022 Business Administration studies (Master of Science) with focus on Entrepreneurship, Marketing and Technology, University of Bayreuth
  Master thesis topic: The influence of interaction, and object design in intelligent, voice-controlled technologies on consumer brand engagement
• 2018 - 2019 Graduate, research assistant at Fraunhofer IIS, Nuremberg, Germany
• 2015 - 2018 Studied business administration (Bachelor of Science) with a focus on business informatics and marketing, University of Bayreuth